A most often asked question, yet most people cannot answer it correctly- what’s the strength of a company? People tend to neglect the most basic element of any company- its employees.
If your company’s employees are loyal toward the company, no one can stop the brand and its employees from growing and achieving great heights. Although it has been already said enough, it’s a fact that if you take care of the employees, they will take care of the brand. Hence, having an effective employee engagement program is necessary for a brand.
Key Points to Consider
Understanding the basics of employee engagement is necessary before you start strategizing the engagement program for your organisation. Here are a few points that need to be considered before developing any employee engagement program.
- Clear Assessments
Have a clear assessment of the purpose of the employee engagement program and consider all the factors that you would like to highlight.
- Understanding Employee Needs
Give some thought to the needs of the employees, learn what they need and how you can fulfil their needs with this program.
- Objectives of the Program
Make the objective of the program clear with everyone and avoid any kind of bias or confusion.
- Clear Communication
Make a clear communication about the objective and goals of the program, along with the criteria of assessment if any.
Let the leaders step in and appreciate the efforts and hard work of the employees and make them feel motivated.
- Brand Value
Try to incorporate the values and vision of the organisation in this program as well, as to make the employees feel valued and seen.
Benefits of Employee Engagement
Just like any other campaign or program run by the organisation, the employee engagement program also plays an important role in the company. Here are some of the most common and visible benefits of integrating an employee engagement program.
- Employee Retention
Integrating employee engagement programs in the culture of any organisation will help the employees to put their thoughts forward, share their experiences and grievances if any. This provides management a chance to solve these issues beforehand and hence, provides satisfaction, sense of value to the employees which helps to retain them.
- Motivation to Employees
For any employee motivation is the key to work harder, these engagement programs work as a boost and motivation to the employees to give their best and perform better.
- Recognition & Rewards
The purpose of employee engagement is to recognise & reward the hardworking and best performing employees. These rewards & recognition work as a boost for the employees to perform better and get recognised by the organisation.
- Feedbacks on Policies
This can also allow employees to offer their feedback on the policies set by the management and get the management to change the policies for a better work culture. This will make the employees feel heard, and values which pushes them for better work.
- Understanding Needs & Problems
This can be a bonding moment for the employees and the management, where they can understand each other better, their needs and problems and expectations which make the overall working environment better and easier for the employees.
- Celebrating Achievements
Celebrating employees achievements is another form of employee engagement activity that can make the employees feel recognised and appreciated.
- Enhanced Productivity
A motivated employee always works better, and with increased productivity. This increased productivity comes from exciting employee engagement activities.
- Sense of Satisfaction
With these employee engagement activities when employees are recognised and rewarded for their efforts and hard work, they get a sense of satisfaction which further motivates them to work even harder and better.
Different Employee Engagement Activities to be Included
Although the employee engagement program can differ from company to company depending on their budget and other factors. But here are a few most common employee engagement activities that you can integrate into your company.
- Recognition and Rewards
Management can recognise the efforts and hard work of the employees and provide them with different rewards depending on their performance and preferences. Here you can give your employees discount coupons, vouchers, movie tickets, even free products as a token of appreciation.
You can further involve loyalty program providers such as RewardPort and integrate their different programs such as CineRewards, Sweepstakes, Scratch2Win, Freebucks, etc.
- Bonding Activities
Here the management can plan to organise lunch or dinner or any other kind of bonding activity that can help the employees bond with each other and further perform better as a team.
- Team Outings
Taking employees out for movies can be a great fun activity to do which can help them relax and feel free. You can integrate CineRewards by RewardPort as a loyalty program and avail such more exciting programs.
- Promoting Work Life Balance
Companies can offer their employees with vouchers and gift cards or spas, or restaurants to enjoy with their families, promoting the value of work life balance. For such programs you can involve My Choice of Gift by RewardPort and many other programs by the brand.
- Employee Health Check
Employee health is one of the key factors that a company has to keep in mind. To ensure the employee’s health is optimum you can offer them coupons for blood checkups and other medical aspects.
- Additional Trainings
For constant growth learning is essential and it can come from taking up new and advanced training sessions in the concerned fields. These trainings will help employees to evaluate their own skills and learn additional skills to survive in the cut throat competitive market.
RewardPort Employee Engagement Program
A leading provider of loyalty programs, RewardPort has been working in the industry for a long period of time and offers various loyalty programs for brands to choose from. These loyalty programs can be incorporated into any brand and their strategies.
These programs are customised as per the needs of the brand and monitored closely by the expert and highly professional team of RewardPort. Additionally, these programs have helped companies retain customers, employees and boost their sales activities.
For more information you can get in touch with the experts here at RewardPort and learn more about our different products and services being offered.
Frequently Asked Questions: -
For employee engagement to be measured, organisations can integrate different approaches such as feedback and review meetings.
Key drivers for employee engagement to be integrated into any organization are, employee motivation, reward and recognition, employee loyalty.
Communication allows employees to keep their points and requirements clearly which can help to remove any roadblocks and streamline the process.