Brand name – Wonderchef Home Appliances
For whom (Customer/Channel partner) – Shopper promotions campaigns
Purpose (To Increase sale) – To add a gamification experience while shopping from Wonderchef mall outlets
Location covered (Pan India or Specific state/City) – Maharashtra
Result (Solution) – Shop for the Wonderchef appliances, spin the wheel inside the store and win either a Nyka voucher worth Rs. 100 or couple movie tickets worth Rs. 750.